Bill Oberlander (he/him) is Co-Founder and Creative Chairman at OBERLAND, where his creative vision has a singular focus: creating bold ideas to drive meaningful change for brands and culture. Bill has led OBERLAND for over a decade, recently recognized as Ad Age’s Purpose-Led Agency of the Year; in 2024 and 2025. At OBERLAND, Bill has championed work for organizations like the ACLU, The Nature Conservancy, and Brady United Against Gun Violence along with major brands like Strong Roots Vegan, e.l.f Beauty, Thinx Underwear, Blue Man Group, Michaels Stores and The Children’s Place/Gymboree. Under his leadership, OBERLAND won a Silver Lion at Cannes 2025 for e.l.f. Beauty’s viral “So Many Dicks” campaign. Bill brings over 30 years of experience creating award-winning work at J. Walter Thompson, McCann, Ogilvy and Kirshenbaum & Bond. Before founding OBERLAND, Bill served as Director of Communications at the Robin Hood Foundation, where he helped raise $51M for Hurricane Sandy Relief. He also holds leadership roles with the Ad Council, the AICP Next Awards, and the Art Directors Club.

Drew Train (he/him) is Co-Founder and Chief Executive Officer at OBERLAND, leading the agency’s purpose-driven mission and growth, ensuring work that not only performs but also pushes society forward. From the start, Drew has guided OBERLAND to success, overseeing the development of impactful work for non-profit clients such as Brady United, The Nature Conservancy, and ACLU, as well as for-profit brands like e.l.f Beauty, Thinx Underwear, Michaels Stores and The Children’s Place/Gymboree. In 2025, Drew’s business leadership earned OBERLAND top honors, including #1 in Teamwork and #4 in North America on Fast Company’s Most Innovative List. In 2025, he spearheaded e.l.f. Beauty’s Change the Board Game initiative and data research, which earned awards from the Effies, the ANDYs, the Clios, The One Show and Cannes Lions. Drew's early career was highlighted by launching Verizon FiOS, bringing PUMA and UPS into the 2008 Olympics in China and launching JWT Ethos. He also served for 5 years on the Board of Directors for Summer Infant (NASDAQ: SUMR) before taking the company private in 2022. Currently, he's in his 10th year on the board of NAMI-NYC where he chairs the audit committee.

Lisa Topol (she/her) is Chief Creative Officer and Managing Partner at OBERLAND, where she leads creative for all clients and drives the agency’s bold, purpose-led campaigns. With over 25 years of experience as an award-winning copywriter and creative leader, Lisa blends insight with imagination—crafting work that both connects and performs. Since joining OBERLAND, Lisa helped grow revenue by over 47%, and led work that secured new accounts including Michaels, e.l.f., Beazer Homes and The Children’s Place/Gymboree. She launched several award-winning campaigns, including “So Many Dicks” for e.l.f. Beauty that won industry-wide honors from Cannes, The One Show, the ANDYs, and the Effies. Lisa was named to the Adweek Creative 100 list twice (most recently in 2025), and named one of the most creative women in advertising by Business Insider. Lisa previously held leadership roles at DDB New York, Grey, TBWA\Chiat\Day, JWT, and Wieden+Kennedy. She also served on the board of Time’s Up Advertising and mentors rising women creatives across the industry.

Caitlin Pavelle (she/her) is VP, Group Account Director at OBERLAND with over 20 years of experience, skilled in developing truly integrated brand experiences and forging unique teams and paths to achieve success for her clients. Obsessed with production and process, Caitlin’s work was instrumental in laying the foundation for OBERLAND’s 2025 award run—with e.l.f. Beauty’s “So Many Dicks” campaign earning recognition from Cannes, The One Show, the ANDYs, and the Effies. Caitlin has worked at agencies such as VMLY&R, Wunderman Thompson (formerly J. Walter Thompson), Saatchi & Saatchi, and McCann Erickson—as well as Ogilvy & Mather, where she received Effie awards for her work on Kraft. Throughout her career, she’s delivered transformative work for clients such as Walgreens Boots Alliance, Colgate-Palmolive, Samsung, Newell Rubbermaid, Jockey International, Novartis, Weight Watchers, Black & Decker, and The Ad Council.

Lisa Miller (she/her), VP, Group Account Director at OBERLAND, is a seasoned results-driven marketer known for her grace under pressure and highly collaborative, hands-on approach. She excels at navigating complex teams and bringing iconic ideas to market for large and small companies. With over two decades of leadership experience at top global agencies–including Saatchi & Saatchi and Ogilvy—Lisa has spearheaded award-winning campaigns for iconic companies such as General Mills and P&G, earning industry honors including Effie, Cannes Lions, and Clio.

Kyra Bank (she/her), an Account Director at OBERLAND, brings a thoughtful and strategic approach to every project. Known for being process-driven and solutions-oriented, she is an experienced account professional with over seven years in the industry—most recently at Droga5, where she contributed to a wide range of campaigns for brands like Bosch, Chase, and Essentia Water.

Natalia Brache (she/her) is an Account Supervisor at OBERLAND skilled in managing 360 campaigns, nurturing strong client relationships, and creating authentic consumer experiences. A day-to-day liaison between OBERLAND and key clients, Natalia’s work has been essential to the agency’s ongoing partnership with Michaels Stores. Starting her career at top creative agencies such as Saatchi & Saatchi and Ogilvy, Natalia has worked on distinct campaigns for brands such as Verizon, Citizens Bank, and Oral-B. Her work has won awards from Clio, D&AD, The One Club, and REGGIE, and she was a recipient of the D.O. Best Work of Our Lives Award at Ogilvy in 2024.

Rossana Pontieri (she/her) is an Italian Senior Project Manager at OBERLAND offering a unique perspective due to her international background. Proactive, confident, detail-oriented, Ross is committed to creating and supporting meaningful work and ensuring the smooth execution of projects from start to finish—all with a positive mindset. An excellent communicator and problem solver, her work has been key to OBERLAND’s ongoing partnership with e.l.f. Beauty, for which she serves as the lead PM. Ross comes to OBERLAND with prior experience at Razorfish, where she worked with notable clients like Church and Dwight on Arm and Hammer, Viviscal, Lil Critters, Rephresh, Replens, First Response, and Flawless.

Alexis King Wilson (she/her), the Director of Social Impact at OBERLAND, has spent over 15 years designing philanthropic programs and building social innovation frameworks that bridge power with purpose. Her work as a cultural connector lives at the intersection of equity, sustainability, and narrative change. Whether she’s architecting national impact strategies, advising C-suite leaders on equitable business practices, shaping corporate philanthropy portfolios, or partnering with creators and communities to shift culture, Alexis brings strategic clarity, relational fluency, and a deep belief in what’s possible to every table she joins. A proud Spelman College alumna, Alexis has shaped impact, giving, and storytelling strategies for global brands like Spotify, Chief, and Endeavor (WME, IMG, and others). She has also led initiatives with The Annie E. Casey Foundation, Open Society Foundations, JPMorgan Chase & Co., and Living Cities.

Guy Reason (he/him), Associate Director of Strategy at OBERLAND, harnesses culture, design, and emotional connection to help brands reach increasingly distracted audiences. After graduating from Oxford University with a first class honors degree in Physiology, Psychology, & Philosophy, Guy helped build Condiment Junkie, a multi-sensory experience design startup that delivered work for Heineken, Unilever and Aston Martin. He’s spent the last six years practicing strategy at Droga5 London, M&C Saatchi, and Saatchi & Saatchi. Guy’s career highlights include writing strategy for Brewdog’s D&AD Graphite Pencil-winning ‘World F*Cup’ campaign, winning the UK’s ‘Pitch of the Decade’ for John Lewis Partnership, revolutionizing the National Health Service’s smoking cessation communications, and receiving gold and silver British Arrows for Rustlers microwave burgers’ brand platform.

Jasmine Farooq (she/her) is a Senior Strategist at OBERLAND, dedicated to advancing DEI initiatives and shaping compelling brand stories. At OBERLAND, she has led strategic work for The Children’s Place, Gymboree, Verb Haircare, and the Billion Oyster Project. Before joining OBERLAND, Jasmine began her career with a 4A’s MAIP internship at Deutsch LA and went on to support campaigns for Publix, Baskin Robbins, and AdventHealth. She later contributed to major initiatives for Advil, Coca-Cola, and AstraZeneca during her time at VML, and most recently branched out into the Automotive space, leading Multicultural Strategy for Nissan and Infiniti at Third Ear. Her work has been recognized across the industry, including accolades for The Advil Pain Equity Project, which was shortlisted at Cannes and earned Gold at both the Shorty Awards and the Effies.

Monica Taylor (she/her) is Executive Creative Director at OBERLAND. With over 20 years experience, she has been a leader at agencies both big and small, collaborating with clients across every category. Since joining OBERLAND, Monica has raised the bar of the agency portfolio, most notably for Michaels Stores and e.l.f. Beauty, which won a Silver Lion at Cannes for its "So Many Dicks" campaign. Throughout her career, her ability to listen to clients, foster creatives, and build brands has led to transformative work for Nike, Old Spice, Target, Google, and many others. Monica’s work has garnered all the major industry awards such as D&AD, The One Show, Addy’s, Cannes—including the Grand Prix for Nike. Her spot for Monster.com regularly appears in “Top Ten Super Bowl Spots of All Time” lists, and her Nike work for women is part of the permanent collection in the MOMA.

Derek Barnes (he/him), VP, Group Creative Director at OBERLAND, is a writer, creative leader, client whisperer, team builder, and brand-truth-seeker with over 25 years of experience. He has helped create and elevate some of the world’s biggest brands including Nike, Google, Dick’s Sporting Goods, Budweiser, Kroger, the NFL, ESPN, Pure Leaf, Best Buy, Bose, and more. All that has resulted in strings of high-profile new business wins and some pretty nice bling for the mantlepiece—awards from Cannes Lions, Effie, The One Show, CA, D&AD, AICP, and Clio, as well as the Kelly Award Grand Prize and Admeter’s #1 ranked Super Bowl spot.

Stephanie Del Rosal (she/her) is a Creative Director (Art) at OBERLAND. She works primarily on the Michaels account, most recently helping them rebrand in 2025 with their “Create The World You Want To Live In” campaign. Her prior experience working at agencies like Crispin, McCann, and FCB has given her an appreciation for quick thinking, tight turnarounds, and managing creative teams. Before her time at OBERLAND, she worked on brands from Velveeta to Ulta to Mastercard.

Carina Cain (she/they) is a Senior Copywriter at OBERLAND. Coming from freelanceland, Carina spent two years working on a number of brands at award-winning New York-based agencies Walrus and Terri & Sandy. She is passionate about addressing the social and environmental issues of today through purposeful storytelling. At OBERLAND, Carina's main focus is e.l.f. Beauty, having helped develop the Tribeca-nominated "Show Your(s)e.l.f." docu-series and writing on the Cannes Silver Lion-winning "So Many Dicks" campaign.

Anika Chakraborty (she/her) is an India raised Art Director at OBERLAND, where she's worked on brands such as e.l.f Beauty, Michaels, ACLU, Brady United, Union Savings Bank, The Nature Conservatory, Youth Inc., and more. Most recently, Anika worked on e.l.f. Beauty’s “So Many Dicks” campaign, which received recognition from award shows such as Cannes, The One Show, the ANDYs, and the Effies. Before agency life, Anika was a designer in the world of cyber security. A graduate of the School of Visual Arts and recipient of the Rhodes Family Award for Outstanding Achievement in Design, she’s determined to create intentional, purpose-driven work that feels personal rather than performative.

Emily Hentschel (she/her) is a Copywriter at OBERLAND, where she’s worked on brands like e.l.f. Beauty and The Children’s Place. A former theater kid, she fell in love with writing while earning her BFA in Theater Arts from Boston University. She is enthusiastic about channeling her performance background into copy that cuts through the noise and makes a positive impact. She comes to OBERLAND from Merkley + Partners, where she wrote for Mercedes-Benz Vans and Florida’s Natural.

David Orton (he/him) is VP, Creative Director (Design) at OBERLAND, specializing in creating authentic work that elevates brands across all media platforms. He has led the development of global marketing and brand identities for Accenture, LG, European Wax Center, and BNY Mellon. With 15 years of experience as a Design Director, David has managed design teams both internally and with partner agencies. His work has been recognized at major industry award shows, including winning the One Show Bronze & Gold Pencil, Cannes Bronze Lion, and Creativity Annual Awards Gold.

Laura Moore (she/her), Senior Designer at OBERLAND, has designed visual identities, websites + apps, campaigns, and animations for brands like e.l.f. Beauty, Michaels, ACLU, Thinx, Camber, Velcro, Consumer Reports, Americares, Beazer Homes, Brady United, and Climate Voice—just to name a few! Before her six years at OBERLAND, Laura devoted her creative energy to teaching design at Shillington School of Graphic Design in NYC, and also worked for brands and non-profits like Crunch [Fitness], Silver Hill New York, Scraplanta Creative Reuse, Figueroa Mountain Brewing Company, and Margerum Wines. Laura’s most recent awards include the long list of accolades for e.l.f. Beauty’s “So Many Dicks”, including Cannes Lions Festival: Silver, One Show: Fusion Pencil, Effie: Silver, ANDY: Gold (x2), as well as a Tribeca Film Festival nomination for Show Your(s)e.l.f. by e.l.f. Cosmetics.

Kyle Sims (he/him) is a Content Creator at OBERLAND. As a versatile award-winning editor, Kyle leads the agency’s in-house post-production department. In 2025, Kyle edited and animated e.l.f. Beauty’s “So Many Dicks” case study video, which went on to win major award recognition from Cannes, The One Show, the ANDYs, and the Effies. A graduate from NYU’s Tisch School of the Arts with a BFA in Film/TV, Kyle previously edited broadcast and digital content for major brands such as Kohl’s, PetSmart, Pandora Jewelry, and Just For Men.

Frank Scheuer (he/him), Chief Operating Officer at OBERLAND, works to keep the agency running smoothly by ensuring internal operations are as efficient as client operations. With a wealth of financial services experience spanning nearly 25 years, his most recent role was the Chief Operating Officer of the Wealth Management Group at Jefferies.

Sallie Mars (she/her) leads Human Resources at OBERLAND. A legend in many advertising circles, her ability to find talented people and manage agency resources has led to new business and creative award wins alike. Before joining OBERLAND in 2023, she managed creative departments at agencies like McCann and JWT. A lifelong passion and dedication to DE+I led to the launch of many successful ad agency initiatives and training programs resulting in a much more diverse workplace. She was awarded the ADCOLOR Change Agent award as well as the 4A's Pantheon award for her efforts.